Rocco Siffredi, the Italian Stallion of porn, recently handed his legacy over to a bespectacled, overweight crossword expert.

Well, sort of.

Omar Monti, who came in second on the Italian version of “Beauty and the Geek,” now fills Siffredi’s considerable shoes in some potato chip ads.

It’s one way to drum up publicity after equivocal ads for Amica Chips — with Siffredi peacocking around a pool Hugh Hefner style making references to women’s genitalia that even the bambini got — were censored last year.

For weeks, Siffredi stared down billboards in a dressing gown asking who would be man enough to take his place.

Thanks to an online contest, it’s an unlikely 31-year-old self-proclaimed virgin who wades through throngs of hot women to the tune of “Daddy Cool” in the refurbed spots.

Proving, once and for all, that geeks are sexy.